• Skip to primary navigation
  • Skip to content
  • Skip to footer
  • sales@callsource.com
  • Schedule a Demo
  • (833) 968-7768
  • Search Icon - Click to Search
CallSource

CallSource

Performance Management for Sales and Marketing

  • Automotive
    • Own-Set-Close Solutions to Sell More Cars
      Solutions by CallSource, the most reliable automotive, attribution provider
    • EveryLead
      The most powerful automotive attribution platform, ever.
    • Phone Coaching
      Phrases & Skills to Sell More Cars
    • Auto Media
      Your data integrated
    • Dynamic Number Insertion
      Tying Offline & Online Journeys Together
  • Hearing
    • CallSource Hearing
      We want to help you grow your practice
    • Hearing Call Management
      Marketing Attribution | Call Volume | Opportunity Alerts | Call Analysis
    • Hearing Performance Management
      Phone Insights | Employee Performance | Call Coaching
    • Hearing Reputation Management
      Respond, Now! | Review Platform
    • Hearing Digital Management
      Complete Attribution Platform l Dynamic Number Insertion l Competitive Insight
  • Home Services
    • CallSource Home Services
      We want to help you grow your business
    • Home Services Call Management
      Marketing Attribution l Call Volume l Opportunity Alerts l Call Analysis
    • Home Services Performance Management
      Phone Insights l Employee Performance l Call Coaching
    • Home Services Reputation Management
      Respond, Now! l Review Platform
    • Home Services Digital Management
      Complete Attribution Platform | Dynamic Number Insertion | Competitive Insight
  • Pest Control
    • CallSource Pest Control Solutions
      We work with top providers
  • Industries
    • Other Industry Solutions
    • Dental
    • Call Management


      Track Inbound Calls l Discover New & Missed Opportunities l Industry Benchmark

    • Performance Management


      Score & Analyze Phone Skills l Call Coaching l Empower Employees

    • Reputation Management


      Aggregate Reviews l Improve Online Reputation l Respond, Now!

    • Digital Management


      Complete Attribution Platform l Dynamic Number Insertion l Competitive Insight

  • Vanity
  • Blog
    • Podcast
    • Events
    • FAQs
    • Knowledge Center
  • Company
    • About Us
    • Careers
    • The Company We Keep
    • Contact Us
  • Login
    • CS Suite
    • CS Reviews
    • EveryLead
    • Reporting
  • Announcements
    & Events
  • Call
    Management
  • Performance
    Management
  • Digital
    Management
  • Reputation
    Management

What Are the Top 3 Benefits of Using Call Tracking?

By Cassie Ciopryna

Call Management, Performance Management
I Want the Blog
What Are the Top 3 Benefits of Using Call Tracking?
There are endless benefits for your company for using a call tracking system, but what are the real hard-hitters?

Call tracking and performance management services come with many benefits to better your business—but let’s cut to the chase. When you get down to it, what are some top paybacks that are really going to help you move the meter in your company to increase revenue and grow your business? With CallSource, it’s as simple as 1, 2, 3.
 

1. Improved Marketing ROI

We’ve said it once and we’ll say it again—throwing money at different marketing pieces hoping they’re going to pay off just doesn’t work. Why give yourself guesswork when you can use call tracking to see your true return on spend? It may work to go with your gut and trust your instincts in other areas of life, but when it comes to your marketing, you need to make informed decisions based on true data.

One client who finally decided to do this ended up saving over $45,000 of their marketing dollars. Isn’t that something you’d like to tell your boss you were able to do for the company too?

By utilizing call tracking and assigning different phone numbers for your marketing pieces, it will be clear which ads are providing the most inbound leads, and which are getting you the most bang for your buck.

… when it comes to your marketing, you need to make informed decisions based on true data.

 

2. Increased Conversion Rates

A good call tracking provider must deliver accurate appointment conversion metrics. CallSource reports give you your true appointment conversion rates, as scored by our live human analysts.

Again, rather than assuming that your call handlers are all performing at their highest capacity, take a look at real data to set goals and ensure accountability based off of reporting that delivers true statistics. Once you start using this information, you’ll be able to start seeing results.
 

3. Improved Call Handler Skills

Viewing your actual appointment setting rates is extremely helpful to ensure that you are on track, but where do you go from there? Well, be sure to find a call tracking provider that will equip you with additional information on your employees’ actual call handling skills.

With your call handlers’ inbound phone calls being recorded and scored based on the qualities of a good phone call with CallSource, everything management needs to help set goals and coach their team is right at their fingertips. Waste no more time training on useless information, or listening to endless phone calls to find the right example that you are looking for—with these actual examples in front of you, you’re set for success to help your employees improve their phone skills.

To learn more about call tracking and how it can benefit your business, subscribe to our blog. If you’d like to hear more right away, speak to a CallSource representative today at 1-877-CallSource.

Facebook0Twitter0Linkedin0
X
I Want the Blog
3 Hidden Benefits of Adding Call Tracking to Any Business
When Should You Consider Call Coaching?

Related Posts:

  • How Call Tracking Helps Your Marketing Agency Prove ROI for Clients
  • How Geo-Routing Phone Calls Simplifies Your Business & Helps Your Brand
  • How to Set Up Your Google My Business Profile
  • Should Your Automotive Dealership Have a Service BDC?
  • How to Create Incentive Plans That Work to Improve Employee Performance

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Reader Interactions

Comments

  1. Praveenkumar says

    June 5, 2018 at 4:49 pm

    Hello Casandra Ciopryna,

    I can’t understand how the call tracking will improve the conversion rate of the marketing activities. Can you explain a bit more

    Reply
    • Casandra Ciopryna says

      June 12, 2018 at 10:41 am

      Hi Praveen,

      Of course! Simply applying call tracking will not improve your conversion rates immediately – but by implementing call tracking phone numbers onto your marketing campaigns, you will be able to receive data on which pieces are working better than others. After reviewing your metrics, you can decide what marketing to invest more money in to receive more leads and which aren’t working for you.

      Also, a more robust call tracking system such as CallSource’s gives you additional metrics into seeing how well your call handlers are performing. By looking at your call handler’s conversion rates and what parts of the conversation they need additional help with, you can then perform training and coaching to help them improve their appointment-setting efforts and therefore increasing their appointment conversion rates.

      If you are interested in further information on how call tracking can help your conversion rates, please feel free to contact us on the link above!

      Reply

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

CallSource, solutions for advanced call tracking, performance coaching & responsive customer service

More Information

  • Automotive Data Insights
  • Digital AI℠
  • Home Services Data Insights
  • Legal
  • MSA
  • Privacy
  • SAAS
  • Security

About CallSource

  • Blog
  • Careers
  • Contact Us
  • Events
  • Sitemap
  • Team
  • The Company We Keep
  • Your Source

Partners

  • ATSI
  • AutoID
  • FCA Digital
  • GM iMR
  • Sycle

Contact

5601 Lindero Canyon Road
Suite 210
Westlake Village, CA 91362

support@callsource.com
800-500-4433

Schedule a Demo

© CallSource. All Rights Reserved.