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CallSource

CallSource

Performance Management for Sales and Marketing

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Performance Management

How Call Tracking Helps Your Marketing Agency Prove Client ROI

How Call Tracking Helps Your Marketing Agency Prove ROI for Clients

Cassie Ciopryna

Learn How Call Tracking for Your Agency Will Prove Your Marketing Campaign ROI Your marketing agency has a lot of responsibilities when it comes to what you do for your clients, but one of the biggest is simply proving success through ROI. The better the value you deliver, the more likely your client will want […]

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How to Set Up Your Google My Business Profile

How to Set Up Your Google My Business Profile

Cassie Ciopryna

Learn why you need a Google My Business profile, and how to set up Google My Business for your company. Google My Business, also referred to as GMB, is a must-have for any company, and is especially important for local businesses. What is Google My Business? Google My Business is a profile made on Google […]

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Why Your Dealership Can Benefit From a Service BDC

Should Your Automotive Dealership Have a Service BDC?

Cassie Ciopryna

A service BDC department for your automotive dealership can help you create better first impressions and set more appointments to sell more cars. An earlier version of this article was originally published by Digital Dealer Magazine and can be viewed here. Successful dealerships know their service department is a huge opportunity for more business and […]

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How to Create Incentive Plans to Really Improve Employee Performance

How to Create Incentive Plans That Work to Improve Employee Performance

Cassie Ciopryna

Learn how to make incentive plans and types of performance-based incentive plans that work for employees. Incentive plans are used to give your employees something in exchange for doing specific, goal-oriented work. Though they could get confused, employee incentive plans are not the same as employee benefits. Incentive plans have entirely different desired outcomes and […]

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Improve Your Inbound Phone Handling Skills

What are Best Practices for Inbound Call Handling?

Cassie Ciopryna

Good call handling skills are necessary when handling inbound sales calls, but what are best practices for having an effective strategy? Inbound call handlers have a lot of responsibilities when answering the phone at your business. They must make sure to answer promptly, greet the caller warmly, and inevitably book that caller into an appointment […]

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Discover why it is important to set phone appointments at your dealership.

Why Appointment Setting Matters for Your Dealership

Cassie Ciopryna

Getting commitment from callers can be the difference between them choosing you or your competition. Setting real appointments gets buyers through your doors and into the car they are looking for. According to CallSource’s 2019 automotive inbound call data insights, 80% of inbound phone sales opportunities do not result in an appointment. It is not […]

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