Dynamic Number Insertion (DNI)
What is DNI?
How does DNI work?
DNI uses a pool of local or toll-free numbers in the background based on your website to ensure that each user (or source) is assigned its own specific phone number to track through from digital to offline conversion.
How do I set up and use DNI?
- Determine your highest daily number of concurrent users on your website. This will be used to determine your dynamic phone number pool.
- Assign the source code(s) for where your DNI numbers will be placed on your website.
- When the user calls the dynamic phone number, you can tie back online actions made before the call to users.
Does this call tracking solution provide keyword-level and website click path attribution?
Can CallSource’s solution track calls from multiple phone numbers on a single web page (such as a Find a Location webpage)?
How big a pool of phone numbers does CallSource’s dynamic number insertion solution require to give me the data I need?