News

October 1 2008

CallSource introduces new lead system - Web leads instantly convert to phone calls

Westlake Village, Calif. - October 2008 - CallSource, the industry leader in call tracking, performance evaluation, and training, today announced the latest release of its Lead2Call® technology. This release incorporates several enhancements over the Lead2call product released last year at the National Automobile Dealers Association Conference.

Businesses that depend on lead providers who disseminate the same leads to multiple sales organizations now have the opportunity to get the jump on their competition with Lead2Call. In addition, companies with limited ability to promptly reply to online or email leads can dramatically improve response time.

When a prospective buyer submits an Internet request through a company's or lead provider's Website, Lead2Call automatically converts the submitted text to speech and immediately generates a call to the business, providing the company with:

 

  • The buyer's name
  • The subject of their inquiry and
  •  The ability to instantly connect to that buyer by phone with a single keystroke

 

"Press a phone key to accept the call and the system automatically connects you to the prospect. While that email is still sitting in your competitor's inbox, you're on the phone with the buyer within seconds of the time they submit their request," states Jerry Feldman, CallSource CEO.

"The enhancements to this latest release include the option to reschedule the call, as well as the ability to queue the call if it arrives after-hours, so it's waiting first thing when business hours resume."

Other features include routing to an alternate phone if a sales representative is unavailable. The Lead2Call technology also integrates with Customer Relationship Management systems to retain all relevant lead data.

Elliot Leiboff, CallSource President, notes, "Lead2Call connects the parties after disseminating the buyer's name and nature of the inquiry so our client is able to contact the buyer while he or she is still available and still thinking about the product or service that prompted the inquiry. This is very much a warm call and a customer service ‘Wow!'

About CallSource

CallSource delivers ResultsSM, the first and only integrated marketing, sales, training and management system. CallSource offers the multifamily housing industry's best and most extensive eLearning courses. The company also provides custom course development and training for numerous other industries. CallSource has trained tens of thousands of business professionals. With redundant, carrier-class networks in Burbank and Chicago, CallSource tracks over 500,000 ads for over 10,000 companies across the U.S. and Canada.

CallSource also offers expert statistical and performance analysis services to help clients improve marketing and call-handling effectiveness, and tools and education to convert more callers into customers. Since 1994, CallSource has provided innovative solutions and services that improve organizational performance across marketing, operations, sales, training and customer service.

Media contact:

Elliot Leiboff

CallSource

President

888-668-0766

marketing@callsource.com

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I have used CallSource services for several years. Simply put, they offer the best-in-class solution in terms of call tracking and reporting. Their interface is extremely easy to use and intuitive. More »

— Brad Cohen, Vice President Media-Interactive, Point to Point, Inc. Read more testimonials