News
July 19 2011
CallSource Releases Plus Results Works in Conjunction with any Lead Tracking System or Provider
Westlake Village, Calif. July 19, 2011 – CallSource®, the leader in performance management and employee training, business analytics and marketing solutions has announced the release of its latest premier service, Plus Results.
Plus Results corrects reporting inaccuracies in call tracking solutions from other providers by identifying and excluding non-prospect calls from cost-per-lead and closing-ratio calculations. In addition, Plus Results reviews and grades the telephone skills of clients’ call handlers, recommending and delivering targeted training for each employee. The service also gives clients a second chance at sales opportunities by promptly notifying management via email each time a mishandled call is identified.
“If you’re already using a lead tracking system, no matter whose, you’re off to a good start,” says Elliot Leiboff, president of CallSource. “But lead tracking alone doesn’t improve lead generation or increase sales. Well-informed, well-trained employees do. Of course, all of our solutions work seamlessly with our own lead tracking, but businesses that love their call tracking provider – or are simply stuck in a contract with them – can easily layer our services on top of any other provider’s. ”
Plus Results can help businesses of all sizes and types improve their marketing and sales performance without increasing costs. The result is more prospects per marketing dollar and more sales per prospect.
About CallSource®
CallSource delivers Resultssm, the first and only integrated sales, marketing, business analytics, performance management and training system. This groundbreaking system provides continuous monitoring of telephone performance, and targeted, individualized training to improve leasing and retention results every month.
