News Releases
RVDA endorses CallSource tracking, reporting solution
WESTLAKE VILLAGE, CA, May 20, 2004 - The RV Assistance Corp. (RVAC) today announced that the National Recreation Vehicle Dealers Association (RVDA) has endorsed the Call Tracking and Reporting solution offered by CallSource, the inventor of call-management and customer information services.
Both the RVAC and the RVDA Boards of Directors reviewed the CallSource solution and approved this endorsement. CallSource's patented tracking and reporting tools enable dealers and manufacturers to validate the effectiveness of their advertising and capture caller information from each lead. In addition, CallSource offers technologies to record and review inbound calls, which enables companies to improve their response to customer inquiries and more consistently convert leads to sales.
Because the CallSource solution is affordable and can be implemented quickly without new software or hardware, users are able to realize a significant and immediate return on their investment.
"We are pleased to partner with CallSource to offer this state-of-the-art customer service solution to our members," said RVDA president Mike Molino. "Call tracking and reporting is another way RV dealers can offer first-class service to their customers and prospects."
CallSource has developed exclusive service packages and preferred pricing for RVDA members. To inquire about the CallSource Call Tracking and Reporting solution, RVDA members are invited to call (877) 292-4400.
About RVDA
The Recreation Vehicle Dealers Association www.rvda.org is the only national organization dedicated to supporting RV retailer's efforts through education, member services, industry leadership and market expansion programs. The RV Assistance Corporation, a subsidiary of RVDA, assists with the development of member benefits and develops additional revenue sources for the association.
About CallSource
CallSource provides online call-tracking and recording solutions that allow companies to measure and increase return on advertising
investment. CallSource also offers expert statistical
and performance analysis services to improve an organization's marketing
and call-handling effectiveness,
training and coaching to
help companies convert more callers into customers, and U.S.-based
call centers to respond to clients' after-hours and overflow call
traffic.
CallSource tracks more than 150,000 advertisements and five million
phone calls every month for apartment communities and property-management companies,
automotive retailers and dealer groups, publishers and advertising agencies,
and a wide range of businesses throughout North America. Since 1994, the company
has provided innovative services and fact-based advice that improve performance
across marketing, operations, sales, training and customer service.
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