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CallSource impacts bottom-line results

LOS ANGELES, CA, July 10, 2003 - CallSource, the leading provider of performance management solutions, announced today the release of their Telephone Performance Analysis program for clients. TPA, based on review of calls, coaching, analysis and training, captures a complete picture of how employees communicate with clients and sell to potential customers.

"After years of providing call tracking data, we have expanded support to our customers," explained Jerry Feldman, President and CEO of CallSource. "Today's CallSource offers training, improvement tools and coaching. Our clients know what advertisements are drawing calls, and when the calls come. But what happens during the call? In particular, how do those employees sound on the telephone-and how can they do their jobs more efficiently?"

Telephone Performance Analysis involves a blend of several consultative functions. CallSource monitors incoming calls over a pre-determined number of days. A complete analysis, executive summary and targeted training strategy are developed in order to best train your team. CallSource personnel can then work "hands-on" with your organization to improve skill sets and impact the bottom line. Telephone Performance Analysis is an actionable training tool that will help your organization improve performance.

For more information about Telephone Performance Analysis, and to inquire about registering your team, please call toll free (877) 897-1819 x4774, or email jsage@callsource.com.

About CallSource

CallSource provides online call-tracking and recording solutions that allow companies to measure and increase return on advertising investment. CallSource also offers expert statistical and performance analysis services to improve an organization's marketing and call-handling effectiveness, training and coaching to help companies convert more callers into customers, and U.S.-based call centers to respond to clients' after-hours and overflow call traffic.

CallSource tracks more than 150,000 advertisements and five million phone calls every month for apartment communities and property-management companies, automotive retailers and dealer groups, publishers and advertising agencies, and a wide range of businesses throughout North America. Since 1994, the company has provided innovative services and fact-based advice that improve performance across marketing, operations, sales, training and customer service.

Media contact

Mark H. Leaf
CallSource
Vice President, Marketing
(800) 500-4433
mleaf@callsource.com

 

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Last Updated: 8/23/07